“The Lavazza presence at Salone del Gusto of Turin was a great success, and your artwork was highly appreciated by the public and journalists,  and it has contributed to achieving very good results for the Company’s presence during this event.”

 

—    Francesca Lavazza

Creating commercials with sand art is a great way to convey a message emotionally and compellingly. The essence of this technique is about taking different products and brands and amplifying their value. This is through a neutral form of art in which the viewers can connect to.

Through many years of experience Ilana Yahav has become an expert in translating abstract ideas into clear messages through sand stories. These have been utilized in different mediums such as TV, Internet, billboards, and more. Explore some examples below.

Lieken Urkorn of Barilla

Client brief:

Commercial Message:

- Traditional methods

- Handmade

Watch All Commercials
 

Die Kunst von Ilana Yahav an sich ist bereits spektakulär, aber im Schaffensprozess und der Entwicklung auf der Bühne vor einem Live-Publikum wird sie zu einer atemberaubenden Vision!

Auf einem von unten beleuchteten Tisch wirkt Ilana ihre „Magie“, während eine über ihr positionierte Videokamera die entstehenden Bilder live auf eine riesige Leinwand überträgt, wo sie das Publikum in den Bann schlagen. Die Zuschauer bauen über Ilanas Kreationen eine ganz besondere Verbindung zu ihrer Person auf.
Während ihrer Performan...

 
 

Musicians from all over the world have collaborated with Ilana to create a unique experience for their audience. They do that by incorporating their original music with Ilana's art in live performances on stage or in music videos.

Check out some examples below.

Tel: +972-52-9771272

Email:  ilana@sandfantasy.com

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